October 2017 Events: Press Previews & Pop-ups

October was filled with a number of detail-orientated press previews and pop-up shops. Our team worked on tablescapes, installations and product displays, which all focused on both the client's brand and their featured products. 

Check out a few of our completed October events below!

Equinox Dinner

 Equinox Dinner

Greenery and fresh fruit were used to create a statement table runner at an Equinox dinner reception on October 10th.

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Paul Mitchell Press Dinner

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Modern cream arrangements with pops of green transformed a Paul Mitchell press dinner at Hotel Indigo on October 4th.


Betsey Johnson Press Preview

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Vignettes filled with florals and the latest fashions were featured at a Betsey Johnson press preview at the Gramercy Park Hotel on October 18th.


Healthcare Innovation Showcase Lounge

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Monochromatic florals overflowed from modern circular vases at a Healthcare Innovation Showcase lounge produced by The Michael Alan Group on October 17th at the Kimpton Hotel Eventi.


Bluefly Pop-up Shop

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An eye-catching 'B' made a statement at a Bluefly pop-up shop on October 12th.