Lighting for Events: Effectively Use Lighting for Your Event
Whether your next event is indoors or outdoors, one specific aspect that should not be ignored is the lighting of your design elements. Lighting for events is a detail that can make or break the impact of any event. Without event lighting design, your event literally does not have the opportunity to shine as bright as it possibly can. Chances are that your venue provides general ambient lighting, but you have the opportunity to take this essential design element to the next level in multiple ways. Read on to discover some of our favorite event lighting tips and ways to utilize lighting to elevate an entire event as a whole.
Neon Logos & Neon Branded Elements
A branded wall is the perfect design element to bring your brand to life. It’s the statement piece of any event and it invites guests to interact with your brand directly by taking a photo in front of it. One of our favorite ways to make a branded wall pop is by adding a neon element to it. This could be by creating your logo, your company’s name, or your brand art in neon or lights. By adding this bright feature to your wall, it will be impossible for guests to miss and it will not go unnoticed in any social media feed. A neon brand name reminds your guests of the whole reason they’re at the event. It keeps your brand and brand’s message at the forefront of everyone’s mind for the duration of the soirée, whether it’s day or night!
Unique Neon Lighting
We love going above and beyond with all of our installations here at B Floral. When a client tells us they’re open to out of the box or unique installation ideas, we couldn’t be more excited! This excitement applies to all types of design elements, including lighting. Creative lighting for events is one of our favorite elements to design. You can utilize unique neon lighting concepts at your next event to wow guests and keep them talking about your event far after its completion.
Incorporate neon lights into your photo moment in a way that guests have never seen before. You could create a unique geometric design, or combine neon lighting in unusual shapes with palm leaves to produce a dreamy tropical moment that guests will never want to leave. No matter what your unique neon lighting design may be, B Floral can work with you to take it to the next level.
Neon on Flower Walls
Although B Floral can fulfill all types of event design and production needs, florals and flower walls are our specialties. We know how to make them shine a little brighter than they already do by adding some neon. Neon lighting and flowers complement each other in a way that is fun and lively. Neon lighting can be illuminated in a variety of colors and can be created in different shapes, words, designs, logos, and more! Combining both elements together conveys to guests that the event will be a unique experience and that they’ll be a part of something special. Coordinate your florals with the chosen neon hue to create a cohesive event design. Guests will be posing with the cute combo for the entirety of your event.
Strong Phrases in Neon
Similar to brand names and neon brand elements on a wall, incorporating a purposeful, relevant phrase on a branded wall is a great way to catch the attention of guests and get them to interact with your event elements. Guests may even be more tempted to snap a pic and post on the ‘gram if a neon element is not branded. A message or saying that is relatable to your attendees is what works best.
If you’re hosting an event about female empowerment that is meant to inspire and encourage others, a phrase such as “yes, she can,” will do just that. By giving supportive advice through your neon signs, such as “believe” or “do what you love,” guests learn to trust your brand and will want to interact with it on a more consistent level. Utilizing a strong, supportive phrase in your event decor tells guests exactly what your company is about and increases the level of trust between brand and consumer. Writing it in neon makes a wall even more attractive and entices your guests to take memorable snaps throughout the event.
Event Uplighting
Uplighting is an element of design and event production that is often overlooked. However, the addition of uplighting into your event design can make or break the setup and execution of your event. Unexpected shadows or lighting complications may arise that you were not expecting after going on a walkthrough of a venue. Venue lighting can differ throughout the day, so be prepared to adjust the uplighting to accommodate these changes. In addition, uplighting works to make an event feel more cohesive. By employing consistent color schemes and lighting throughout the entirety of a venue, guests will not only be impressed during the event but its impact will last long after. It may seem small, but uplighting can have a huge influence on any and all events. Whether it’s corporate event lighting, over-the-top product launch event lighting, or wedding lighting, it’s sure to make an impact.
Contact B Floral for Your Neon & Lighting Needs
B Floral specializes in all aspects of event design and production. Lighting is just one of our areas of expertise. Lighting can be used to eliminate shadows, illuminate branded walls, and so much more. Lighting can be optimized at any event for any design element, whether it’s a tablescape, a photo moment, or even a product display. There are several lighting options and lighting design ideas that you can sift through, so let us help you through the process. Whether it’s through the use of uplighting, gobo lights, or neon, B Floral has the capabilities to execute it all. Contact us today to figure out what the best lighting scenario for your next event may be.